Articles

02 Jul 2008: A fresh approach to health and fitness.

The team at Boot Camp help their clients significantly increase fitness levels, reduce body fat and discover a new found motivation for health and fitness as well as meeting new friends and having a whole lot of fun along the way. Boot Camp recruits have ranged from 17 to 74 years of age.

Matt Kay- Director of Fitness Boot Camps Limited decided it was time to take Boot Camp into new frontiers and build on the already successful brand. With a range of new services to offer it was time for a new website that would serve the company through a new phase of growth. After previously working with Creative Stream and being impressed with what we had produced, Matt approached us to partner with him in taking Boot Camp to the next level.

Boot Camp is an exciting business with the potential to become a leading brand within the health and fitness sector so we were really keen to continue being involved with them as a company and were excited to be redesigning and developing the new website.

We set out to produce something that would capture the energy and vibrancy of Boot Camp online. Through the use of inspiring imagery, vivid colours and a contemporary styling we managed to lift the Boot Camp website above the competition and capture the energy of the company.

The website solution we developed for Boot Camp includes the Creative Stream Site Manager content management system and a fully integrated e-commerce shopping cart. The content management system allows Matt and the team to easily edit the website themselves, updating the site as the business evolves.

We are thrilled with the finished site and are expecting great things to come for Matt and for Boot Camp.

Click this link to take a look at the Boot Camp website

Click here to view our case study